Wolf & Tiger

ASDA Category Branding for Rosewood.

Our long-standing client, Rosewood Pet Products, was briefed to deliver a bespoke brand for national grocer, ASDA.

Truth created a bespoke brand for the retail giant, Wolf and Tiger. Launching in 2015, Rosewood Pet Products achieved a listing of 39 products - enabling their pet accessory range to dominate the ASDA category.

The full packaging range consisted of euro-hook backing cards, shelf-ready packaging and planogram design.



Wolf and Tiger launched in ASDA with 39 lines.