You use marketing to attract customers and increase revenue but are you marketing to employees to reduce recruitment costs and staff turnover?

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Internal Research

We can help you understand what's important to your employees, the reality behind low morale, operational frictions or how to build upon what's working with cold hard market or staff research to inform and shape your employer brand strategy.


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Employee Value Propositions

Why should employees want to work for you? Clarity on your promise to current and prospective employees will help engage staff, increasing productivity and profitability and attract talent, reducing recruitment costs. Your EVP should be the overarching element to your complete employer brand strategy.


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Brand Values

What does your brand stand for? Every customer and employee interaction should be true to your brand and driven by defined core values. We can work with you to create or shape your company values and embed them into your employer brand strategy and with teams internally.


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Employer Brand Planning

Be the employer of choice. Attract the best talent in the industry so you can be the best brand in the industry with a strategic employer brand plan. From recruitment to exit interview, every employee interaction is an opportunity to build another brand advocate with a defined employer brand.


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Brand Bibles

 

Whether it's an interactive PDF, leather bound print or digital e-book, helping your staff understand who you are as a brand and what you stand for with educational and emotional content instils a sense of pride and unity, engaging workforces and building loyalty.


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Internal Comms

In a customer centric world it's easy to overlook the importance of communicating to staff and keeping them engaged. With a 21% increase in productivity in an engaged workforce, an emphasis on internal communications could drive your bottom line. 


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Film & Motion

"A picture is worth a thousand words". Emotional, inspiring or educational, communicate with high volume, multi-national workforces with easily digestible, engaging content.


To find out how Truth can support your business objectives contact us...