Show Business
A rebrand to inspire.
Show Business is an independently-owned interior design company specialising in supplying bespoke interior design solutions for the UK housing-development market.
Founded in 2000 – with over twenty years making houses, homes – Show Business’ Development Director reached out to Truth as the group wished to elevate awareness of its brand offer to ensure maximum appeal to its clients.
In this context, Truth conducted a Brand Lab, which informed the brand proposition and rebrand, including a distinct identity system to wholly reflect its position in the market;
In this context, Truth conducted a Brand Lab, which informed the brand proposition and rebrand, including a distinct identity system to wholly reflect its position in the market; the foundation to enable growth and facilitate new products and services in the longer term.
SERVICES
Brand Positioning
Brand Identity
Tone of Voice
Copywriting
Digital Outreach
Design for Print
Web design and build
“The team at Truth brought an approach to the process of our rebranding that managed to deftly combine both empirical insight and creative flair in a way that delivered results that elevated our marketing proposition in a way that felt distinct and readily ‘us’. Their guidance throughout was both pragmatic and progressive; they delivered what they set out to do and we always felt ourselves in the hands of an adaptable, authoritative and professional agency.”
Tris Evans – Director at ShowBusiness Interior.