Tag Archives: Social
Hello! Is it me you’re looking for?
Social media is making the world smaller than ever. Making connections with people through mutual interests or business needs is possible 24/7 globally. Harnessing that social, digital power should be a strategic decision that is carefully researched and designed … Continue reading
Brand Religion? Thou shalt worship false idols!
Brand as a Religion. Many modern brands have become mini-religions or achieved cult status. Social media has allowed brands to offer themselves up to be worshipped. Brands have followers, fan pages and every retweet effectively makes you a preacher for … Continue reading
PRESS RELEASE
Truth Lands Global Mum Brief
Manchester-based Truth: the design, creative and PR agency, has extended its client portfolio in the mum-market, as it celebrates another win in the baby sector with global media parenting business, Treehouse Group (TGL). The brand creation brief comes on the … Continue reading
Free pitching.
Incredible opportunity or something to be avoided?
To pitch or not? Free pitching is now commonplace in the industry and it’s often assumed that agency folk will clamber at the opportunity to show their skills in a competitive pitch. But the truth is that this is rarely … Continue reading
The art of a good design brief.
Having spent a number of years in the advertising and design industry as an Account Director, I can whole-heartedly confirm that most art directors and designers will not read your brief once you’ve finished talking through it (note: I’m excluding … Continue reading
Tweets
- @TypeTasting @stbridelibrary @CreativeReview it hasn't changed since the cutting edge technology that was the printing press. 8 hours ago
- @stbridelibrary @TypeTasting @CreativeReview - Technology has always come and gone for centuries but the alphabet will always be a constant. 11 hours ago
- The new go compare TV ads are so bad it is uncomfortable to watch? #fail #advertising 20 hours ago
- Thank you @charlottekateee for being brilliant. We look forward to your return next week! 2 days ago
- RT @toomanytigers: Best website of 2013? For me it has to be @TruthDesign's stunning http://t.co/bdW2RVaGGX – complete with tigery #copy 3 days ago